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Corporate HQ: 617.848.3740
General Inquiries: 877.FIT.TRUE
HQ: Greater Boston Area
800 West Cummings Park
Suite 6400
Woburn, MA 01801
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FOOTWEAR & APPAREL'S DISCOVERY PLATFORM

What We Do

The Future of Personalization Series

FEATURING


THE FUTURE OF PERSONALIZATION

Intro Teaser

THE FUTURE OF PERSONALIZATION

Part One | Confidence

THE FUTURE OF PERSONALIZATION

Part Two | Building the Genome

THE FUTURE OF PERSONALIZATION

Part Three | True Insight

THE FUTURE OF PERSONALIZATION

Part Four | Discovery

THE FUTURE OF PERSONALIZATION

Part Five | Our Philosophy

THE FUTURE OF PERSONALIZATION

Part Six | The People, The Moment

THE FUTURE OF PERSONALIZATION

Complete Series



Thousands of Brands True to You

See more >

Case Studies

Examples of Driving Lift and Incremental Revenue

Praise from Q2 Earnings Call

"We are already seeing significantly higher conversion rates with customers using True Fit."

Craig LeavittCEO, Kate Spade (Aug 2015)

Leading AB Test Agency for Major Retailer

Brooks Bell in partnership with Boston Consulting Group (BCG) ran rigorous independent AB test with True Fit vs. two other solution providers. True Fit won, and was selected for long term contract.


True Fit Vs. Control:


+10.8%Lift to Revenue per User

L&T publicly shared with Internet Retailer that they saw a 3x conversion rate increase among True Fit users over baseline.



Result:
3XConversion Rate Increase(Internet Retailer)

Guess publicly shared with Business of Fashion that they saw a 250% conversion rate increase for True Fit users.



Result:
250%Conversion Rate Increase(Internet Retailer)

Why Retailers Love True Fit

+5.2%*

*based on A/B test validated True Fit vs. Control

Incrememntal Lift To Retailer Net Revenue.
(e.g. $5M Incremental Revenue for $100M Business)

Recognition

Awards
Business/Tech Media
Fashion/Consumer Press