GET IN TOUCH WITH US

Contact Us

We'd love to hear from you.

Schedule a Live Demo

FASHION GENOME™

We've mapped the Fashion Genome™
to decode personal style, fit, and size.

The Fashion Genome™ is the world’s largest connected data set for footwear and apparel.

Learn More

TRUE PERSONALIZATION PLATFORM™

Beyond fit.
It's about personalizing every touchpoint in the customer journey.

True up your entire personalization stack with APIs, software, and intelligence powered by the world’s best data set for fashion, giving retailers and their other software providers new intelligence to make every impression, every interaction, and every experience true to you.

RETAILERS

The world's
leading retailers
are on the
True Personalization
Platform

Over 250 global sites are on the True Personalization Platform powering personal, relevant experiences for millions of shoppers.

See Details

CASE STUDIES

Better Data
Equals
Better Outcomes

Retailers on the True Personalization Platform consistently achieve and surpass performance goals, including 4-8% net incremental revenue lift to their entire business by deploying True Fit’s industry leading AI-solutions powered by it’s comprehensive Fashion Genome™, made up of rich data from millions of fashion consumers plus detailed data for millions of styles from thousand brands. This enables retailers to create unique shopping experiences across every touchpoint of the customer journey and make purchase decisions with high confidence and reduced friction.

New on the Blog

Understanding Consumer Behaviors: Samplers

Shoppers expect personalized experiences, which means that retailers must learn how to understand shoppers on an individual level, specifically by analyzing shopping behaviors. Sampling is a shopping ...

A Retail How To: Contextual, Relevant, and Personalized Email

Email marketing is the retail industry’s go-to for communicating and building relationships with its customers. In fact, eighty percent of retail professionals indicate that email marketing is their g ...

Decoding the Data Collective: Traveling Profiles

Did you know when shoppers register for True Fit on your site they become a traveling profile? Before we dive into the benefits for shoppers and you, as the retailer, let’s break down what a traveling ...

Contact Us

We'd love to hear from you.

Schedule a Live Demo

We've mapped the Fashion Genome™ to decode personal style, fit, and size.

Beyond fit. It's about personalizing every touchpoint in the customer journey.

The world's leading retailers are on the True Personalization Platform

Better Data Equals Better Outcomes