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Corporate HQ: 617.848.3740
General Inquiries: 877.FIT.TRUE

HQ: Boston
60 State Street
12th Floor
Boston, MA 02109
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Europe HQ: London
1st Floor, Golden Cross House
8 Duncannon Street
London, WC2N 4JF

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CASE  STUDY

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“Since the launch of True Fit, ASICS has seen a 150% increase in conversion from product page to cart. He said that translates to a 7.4% conversion rate for True Fit customers versus 2.4% for non-True Fit customers.

-  Jason Le Boeuf   |   Ecommerce Director   |   Asics

50%  Reduction in Size Sampling
150%  Conversion Increase
20%  of Customers Kept More Product 


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True Fit Products Leveraged:

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CASE  STUDY

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"We are already seeing significantly higher conversion rates with customers using True Fit."

- Craig Leavitt  |   CEO   |   Kate Spade

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2X  Conversion Increase
18%  Reduction in Returns
95%  Increase Adoption With Email Promotion 



 

True Fit Products Leveraged:

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CASE  STUDY

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“Our partnership with True Fit is helping us communicate personally about fit and size to our customers, at scale in a way that is authentic and informed by rich data.”

- Graham McCulloch  |  Director Ecom Marketing & Merchandising  |  Ugg

2X  Conversion Increase
4  Year Customer
300+  Styles Covered


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True Fit Products Leveraged:

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CASE  STUDY

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"We can leverage our bras to drive her into the store.  Our associates can build the basket with our great sportswear.  True Fit reinforces our fit authority and gives her confidence to shop in store and on-line.  All of these things together create loyal customers for life!"

- Marcy Schaffir  |  Senior Vice President  |   Cacique  |  Catherines Intimates


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True Fit Products Leveraged:

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CASE  STUDY

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“It was an easy decision to make”

-  Tom Larkin  |   Marketing Controller  |   Shoes For Crews
 

11%  of Shoes for Crews
daily users register with True Fit


50%  increase in conversion for
True Fit users versus Non-True Fit users


29%  True Fit conversion rate

50,000  customer recommendations
served over 6 months



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True Fit Products Leveraged:

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CASE  STUDY

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“By promoting True Fit in our email newsletter we saw a dramatic increase in True Fit user sessions and orders”

- Matteo Trombetta   |   Online Merchandiser ‚Äč  |   7 For All Mankind   

7 For All Mankind sees fantastic results after sending a True Fit promotional newsletter

144.6%  increase in True Fit user share of sessions

43.2%  increase in orders from True Fit users
 

True Fit Products Leveraged:

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icon-true-insight.png    |     learn more

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