test
November 6, 2020
Finding the perfect fit when shopping online can be tough. But feeling confident that you’ll get it right time after time? Now that can be a roadblock. While there are many companies in the fit technology space vying for market leadership, True Fit’s data-driven approach sets it apart from its visual counterparts – by using data-driven technology. True Fit was recently dubbed “the leader in the fit tech race” in Wired Magazine’s UK print edition due to the power of its Fit Confidence Engine, and the detailed fit data from millions of consumers and a network of more than a thousand brands and leading retailers.
True Fit was recently dubbed “the leader in the fit tech race” in Wired Magazine’s UK print edition due to the power of its Fit Confidence Engine, and the detailed fit data from millions of consumers and a network of more than a thousand brands and leading retailers.
It’s rewarding to be recognized as a leader, as we continue to innovate and improve our delivery of high confidence personal fit and size recommendations to consumers. Top retailers no longer have the luxury to consider offering fit solutions across their e-commerce platforms – it’s imperative. Customers demand it, and companies ignoring this need risk being left behind by more technologically-savvy competitors. We look forward to continuing our efforts to make hitting “buy” on clothing and shoes online as easy as possible, making it a win-win for all involved. After all, consumers who use True Fit technology buy more, and return less – who doesn’t love that?
