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Boston | London | Los Angeles | Munich

Corporate HQ: 617.848.3740
General Inquiries: 877.FIT.TRUE

HQ: Greater Boston Area
800 West Cummings Park
Suite 6400
Woburn, MA 01801
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We'd love to hear from you.

 

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See what True Fit can do for you.

FOOTWEAR & APPAREL'S DISCOVERY PLATFORM

Powerful 1:1 personalization.
Rich shopper experiences.
Revolutionary results.

The World's Leading Retailers Use True Fit

Select retail clients. Learn more.

The Future of Personalization Series


FEATURING

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THE FUTURE OF PERSONALIZATION

Intro Teaser

THE FUTURE OF PERSONALIZATION

Part 1 | Confidence

THE FUTURE OF PERSONALIZATION

Part 2 | Building the Genome

THE FUTURE OF PERSONALIZATION

Part 3 | True Insight

THE FUTURE OF PERSONALIZATION

Part 4 | Discovery

THE FUTURE OF PERSONALIZATION

Part 5 | Our Philosophy

THE FUTURE OF PERSONALIZATION

Part 6 | The People, The Moment

THE FUTURE OF PERSONALIZATION

Complete Series

Thousands of Brands True to You

See more >

Why Retailers Love True Fit

+5.2%*

*based on A/B test validated True Fit vs. Control

SITEWIDE INCREMENTAL LIFT TO RETAILER NET REVENUE.

(e.g. $5M Incremental Revenue for $100M Business)

Case Studies

Examples of Driving Lift and Incremental Revenue

Praise from Q2 Earnings Call

"We are already seeing significantly higher conversion rates with customers using True Fit."


Craig Leavitt

CEO, Kate Spade (Aug 2015)


"True Fit, since launch, has resulted in an 18% reduction in returns. Additionally, customers who use True Fit convert to ready-to-wear at more than double the rate of customers who do not use True Fit."


George M. Carrara

COO, Kate Spade (Nov 2015)

 

 

Leading AB Test Agency for Major Retailer

Brooks Bell in partnership with Boston Consulting Group (BCG) ran rigorous independent AB test with True Fit vs. two other solution providers. True Fit won, and was selected for long term contract.

 

TRUE FIT VS. CONTROL:

 

+10.8%

Lift to Revenue per User

Learn more

Lord & Taylor publicly shared with Internet Retailer that they saw a 3x conversion rate increase among True Fit users over baseline.

 

RESULT:

 

3X

Conversion Rate Increase

(Internet Retailer)

Guess publicly shared with Business of Fashion that they saw a 250% conversion rate increase for True Fit users.

RESULT:

 

250%

Conversion Rate Increase
(Internet Retailer)

Recognition

 
Awards
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Business/Tech Media
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Fashion/Consumer Press
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Schedule a Live Demo

See what True Fit can do for you.