Grow your business with True Fit

Fit is the #1 question shoppers ask AI before buying.

Powered by 20+ years of real purchase and return data and enhanced by AI, True Fit is the industry’s leading fit solution, ranked by Datanyze as the #1 software in size and fit prediction.

Trusted on 21B+ PDPs by hundreds of global retailers, tens of thousands of brands, and 80M+ active True Fit users.
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2–4x+ conversion lift
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Up to 50% reduction in size bracketing behavior
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Complete the form to schedule a complimentary demo with a True Fit expert.

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Grow your business with true fit

Fit is the #1 barrier to purchasing styles online.

Powered by shoppers and enhanced by AI, True Fit is the industry’s leading fit solution.
‍
Trusted on 11 billion+ PDPs by hundreds of global retailers, tens of thousands of brands and 82 million+ active True Fit users.
‍
Complete the form to schedule a complimentary demo with a True Fit expert.

By providing your email address, you agree to our Privacy Policy

Shopping with True Fit? Click Here

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In good company
The world's most loved brands partner with True Fit to grow conversion, profitability and customer loyalty.
66 North
Aetrex
Altra Running
Ann Summers
APL Athletic Propulsion Labs
Ariat International
Atmosphere
BA&SH
Boathouse Row Hamilton Inc.
Boggi
Carhartt
Dia & Co
Dick's Sporting Goods
Discount Dance Supply
Dr. Martens Australia
FEW MODA
First Tactical LLC
Flynn & O Hara Uniforms, Inc.
Forever New Clothing
Franne Golde
Fullbeauty Brands
GEOX
Golf Galaxy
GORUCK LLC
Greyson Clothier
Hoka
Holt Renfrew
Hype DC Australia
J. C. Penney Company, Inc.
JOLYN
J. P. Boden & Co. Limited
Kmart Australia
Lands' End
L'Equipeur
LK Bennett Group Ltd.
Lululemon
Mark's
Marks & Spencer
Myer
N Brown Group Plc
NYDJ
Pacific Sunwear
PEARL iZUMi
PGA Tour Superstore
Platypus Australia
Princess Polly
Public Lands
QVC Europe
RALPH LAUREN EUROPE SARL
Rodd & Gunn
Skechers Australia
Sporting Life
Stylerunner Australia
Taking Shape
Target Australia
Teva
The Very Group
Timberland Australia
Toast
Todd Snyder
TravisMathew LLC
True Classic
TSC Today’s Shopping Choice
Ugg
Unique Vintage, Inc.
Vans Australia
Walmart Canada
Western Glove Works
Worldwide Golf Shops

Fueled by the Fashion Genome.

True Fit's cross market dataset produces the highest quality fit experience for your shoppers.
Plug fashion’s largest dataset into your PDP today and get started.
80M
Active Users
29K
Brands
21B
PDPs Served Annually
case Study

PacSun partnered with True Fit to improve the digital customer experience by elevating shopper confidence when it came to size and fit across their vast catalog, categories and brands.

13%
Conversion Lift
40%
Order Rate Lift
4.7%
Incremental Revenue Lift

In good company

The world's most loved brands partner with True Fit to grow conversion, profitability and customer loyalty.

Explore True Fit for your business.

How We Do It

True Fit for Shopify.

True Fit is now available in the Shopify App Store! Install the leading AI fit platform on your retail site in just minutes.

Learn More
Install Now